Content Writer & Digital Marketing Executive
Competitive Salary
Kolenchery, Ernakulam, Kerala | Full-Time
Description
We are looking for a creative and result-oriented Content Writer & Digital Marketing Executive to develop engaging content and execute digital marketing strategies that strengthen our brand presence and drive online sales. The ideal candidate should have excellent writing skills, a strong understanding of SEO and digital marketing, and the ability to create compelling content for websites, blogs, social media, email campaigns, and e-commerce platforms. Candidates with experience in the healthcare, dental, medical device, or e-commerce industry will be preferred.
Key
Responsibilities
Website Content
- Create
and update website content.
- Write
product descriptions.
- Publish
blogs and articles.
- Create
landing page content.
- Maintain
website content quality.
SEO
- Keyword
research.
- On-page
SEO.
- Meta
titles and descriptions.
- Image
ALT tags.
- SEO
content optimization.
Social Media
- Content
planning.
- Caption
writing.
- Social
media scheduling.
- Community
engagement.
- Campaign
planning.
Digital Marketing
- Google
Ads.
- Facebook
Ads.
- Instagram
Ads.
- LinkedIn
marketing.
- Campaign
optimization.
Email Marketing
- Newsletters.
- Promotional
emails.
- Product
launch campaigns.
Analytics
- Website
analytics.
- Social
media analytics.
- Campaign
performance reporting.
Marketing
Coordination
- Coordinate
with Creative Designer.
- Coordinate
with Sales team.
- Plan
marketing campaigns.
Preferred
Qualifications
- Bachelor's
degree in Marketing, English, Journalism, Mass Communication, Digital
Marketing, or a related field.
- 1–3
years of experience in content writing and digital marketing.
- Excellent
English writing and communication skills.
- Knowledge
of SEO, Google Ads, Meta Ads, email marketing, and Google Analytics.
- Familiarity
with WordPress, Canva, or similar digital marketing tools is an added
advantage.
- Candidates
with a background or experience in Dentistry (BDS/MDS), Dental Technology,
Life Sciences, Pharmacy, Healthcare, or Medical Devices will be preferred
for technical content creation.
Interested candidates may send their updated CV to hr@pentaorthodontics.com or 9037631163